Privacy Policy

Effective Date: December 30 2025

This Privacy Policy describes how Bits & Bangles (“we”, “us”, or “our”) collects, uses, and shares your personal information when you visit or make a purchase from https://www.bitsandbangles.com (the “Site”).

1. PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including your:

  • Web browser,

  • IP address,

  • Time zone, and

  • Some cookies installed on your device.

As you browse the Site, we also collect information about:

  • The web pages or products you view,

  • What websites or search terms referred you to the Site,

  • How you interact with the Site.

We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

  • Cookies: Data files placed on your device, often with a unique anonymous identifier. For more information and to manage cookie preferences, visit www.allaboutcookies.org.

  • Log Files: Track actions occurring on the Site and collect data such as your IP address, browser type, ISP, referring/exit pages, and timestamps.

  • Web Beacons / Tags / Pixels: Electronic files used to record browsing behavior.

Additionally, when you make or attempt to make a purchase, we collect certain information from you, including:

  • Name,

  • Billing and shipping addresses,

  • Payment information (e.g., credit card details),

  • Email address,

  • Phone number.

We refer to this information as “Order Information.”

When we use the term “Personal Information” in this Privacy Policy, we are referring to both Device Information and Order Information.

2. HOW WE USE YOUR PERSONAL INFORMATION

We use the Order Information to:

  • Fulfill orders (including processing payments, shipping, invoicing, and confirmations),

  • Communicate with you,

  • Screen for potential fraud or risk,

  • Provide you with marketing or promotional content in line with your preferences.

We use Device Information to:

  • Screen for potential fraud (especially IP address),

  • Improve and optimize our Site,

  • Analyze user interactions and assess marketing performance.

3. SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to assist in its use as described above. For example:

We may also disclose your Personal Information to:

  • Comply with applicable laws or respond to legal requests (e.g., subpoenas, court orders),

  • Enforce our Terms of Service or protect our rights.

4. BEHAVIORAL ADVERTISING

We use Personal Information to deliver targeted advertisements or marketing communications we believe may interest you.

Learn how targeted advertising works: NAI Educational Page

You can opt out of targeted advertising here:

You may also opt out via the Digital Advertising Alliance: http://optout.aboutads.info/

5. DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices when we receive a “Do Not Track” signal from your browser.

6. YOUR RIGHTS

If you are a European resident, you have the right to:

  • Access your personal information,

  • Request correction, update, or deletion,

  • Object to or restrict processing,

  • Data portability.

To exercise these rights, contact us using the details in Section 10.

We process your information to fulfill contracts (e.g., order fulfillment), or to pursue legitimate business interests. Please note that your information may be transferred outside of Europe, including to Canada and the United States.

If you are a California resident, you may also have rights under the California Consumer Privacy Act (CCPA), including the right to:

  • Know what personal information we collect and share,

  • Request deletion of your personal information,

  • Opt-out of the sale of your personal information (we do not sell your data).

7. DATA RETENTION

We retain your Order Information unless and until you request its deletion, subject to legal, tax, or regulatory requirements.

8. MINORS

The Site is not intended for individuals under the age of 18. We do not knowingly collect personal data from children. If we learn we have collected data from a minor without verification of parental consent, we will delete that information promptly.

9. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect:

  • Changes to our practices,

  • Operational, legal, or regulatory reasons.

Revisions will be posted on this page with the updated effective date.

10. CONTACT US

For questions, requests, or complaints related to this Privacy Policy or your personal information, please contact us:

📧 Email: info@bitsandbangles.com
📫 Mail:
Bits & Bangles
Attn: Privacy Compliance Officer
PO Box 72
Flanders, NJ 07836
United States