These 5 Color Palettes Are Trending on Pinterest Right Now
Color trends shift constantly, but Pinterest has emerged as one of the most reliable forecasters of upcoming palette preferences. Recently, Pinterest released its 2025 Pinterest Palette—a data-driven color forecast that analyzes what millions of users are searching for, saving, and engaging with across the platform. These five trending color palettes aren't just arbitrary selections; they represent genuine shifts in design aesthetics that will influence everything from home decor and fashion to digital design and product development in the coming year.
What makes these palettes particularly interesting is how they reflect broader cultural movements. According to Pinterest's analysis, these colors emerge from specific trending aesthetics that reveal our collective desires for warmth, playfulness, and grounded connection in 2025. Whether you're refreshing your living space, curating your wardrobe, or developing brand assets, understanding these color trends provides valuable insight into the visual language that will resonate most strongly this year.
Table of Contents
- Cherry Red Palette: Bold Statement Colors for Maximum Impact
- Butter Yellow Palette: Soft Warmth for Playful Spaces
- Aura Indigo Palette: Cosmic-Inspired Color Combinations
- Dill Green Palette: Earthy Tangy Tones for Natural Aesthetics
- Alpine Oat Palette: Neutral Foundation Colors That Ground Any Design
- Integrating Trending Palettes: Practical Applications for Every Space
Cherry Red Palette: Bold Statement Colors for Maximum Impact
Leading Pinterest's color forecast is Cherry Red—a rich, deep crimson that's quickly becoming 2025's signature hue. This isn't the bright, primary red of previous trends but a more sophisticated tone with subtle brown undertones that add depth and versatility. According to Pinterest's trend report, this bold shade is inspiring everything from fashion statements to accent walls as part of the "Cherry Coded" aesthetic that's taking over the platform.
What makes Cherry Red particularly interesting is its departure from recent color trends that favored pastels and neutrals. This return to bold color signifies a cultural shift toward more expressive, confident design choices after years of minimalist restraint. The palette built around Cherry Red typically includes complementary neutrals that allow this statement color to truly shine.
Incorporate this bold trend thoughtfully with these strategic approaches. Use Cherry Red as an accent color rather than the dominant shade—think throw pillows, decorative objects, or a statement piece of furniture against neutral backgrounds. For fashion applications, consider accessories like handbags, shoes, or scarves that add a pop of this rich hue without overwhelming your look. When using Cherry Red in digital design, pair it with cream or off-white backgrounds rather than stark white to maintain its sophisticated quality. This shade works particularly well with brass or gold metallics, creating a luxurious combination that feels both contemporary and timeless. For those hesitant about permanent applications, try removable elements like artwork, vases, or seasonal textiles that can be rotated as trends evolve, allowing you to experiment with this bold hue without long-term commitment.
Butter Yellow Palette: Soft Warmth for Playful Spaces
The second standout in Pinterest's 2025 color forecast is Butter Yellow—a soft, warm pastel that brings gentle optimism to any space or design. Unlike previous yellow trends that leaned acidic or neon, this shade carries a delicate warmth reminiscent of morning sunlight. Pinterest describes this color as having "a pinch of playful, a dollop of whimsy" and notes it's connected to popular aesthetics like "Dolled Up" and "Surreal Soirees".
Butter Yellow represents the continuing evolution of the pastel trend, but with a distinctly warmer undertone than the cool pastels that dominated previous seasons. This shift toward warmth reflects a broader design movement embracing comfort and emotional well-being through color psychology.
Balance this delicate hue effectively with these practical applications. For interior spaces, Butter Yellow works beautifully as a wall color in rooms that receive plenty of natural light, creating an atmosphere of perpetual morning warmth. Pair with white trim and natural textiles for a fresh, airy feel. In fashion contexts, this shade complements most skin tones when used in textured fabrics like linen, cotton knits, or brushed wool that add dimension to the color. For graphic design applications, layer Butter Yellow with cream and white to create subtle depth, or contrast with small touches of navy blue or terracotta for more defined compositions. When incorporating this color digitally, consider using it as a background element rather than for text, as its light value can create readability challenges. For year-round relevance, anchor Butter Yellow with deeper neutrals like taupe or olive green to prevent it from feeling exclusively summery.
Aura Indigo Palette: Cosmic-Inspired Color Combinations
The third trend in Pinterest's 2025 color forecast is Aura Indigo—a mystical purple with subtle blue undertones that captures the spirituality-meets-technology zeitgeist of the moment. Described as "lilac, but with an edge," this color is connected to trends like "Sea Witchery" and "Aura Beauty," suggesting applications ranging from cosmic-inspired beauty looks to otherworldly home design.
What distinguishes Aura Indigo from previous purple trends is its atmospheric quality—it feels more like a mood than a flat color, with an almost translucent depth that creates visual interest in both digital and physical applications. The popularity of this shade reflects growing interest in designs that evoke emotional and spiritual experiences rather than merely aesthetic appeal.
Capture this ethereal color's essence with these thoughtful implementation approaches. Create depth by layering Aura Indigo with various tints and shades of itself rather than using it as a flat color—this mimics the dimensional quality of actual aura photography. For room applications, consider an ombré effect on a feature wall or through textiles that fade from deeper purple to lighter lavender. In digital contexts, add a subtle gradient overlay of this hue to photographs for an otherworldly, dreamy quality. This color pairs surprisingly well with both metallics (particularly silver and rose gold) and matte black elements, creating balance between mystical and grounded energies. For fashion and beauty, Aura Indigo works beautifully as an unexpected accent in otherwise neutral combinations—think subtle eyeshadow with an all-black outfit or a lavender accessory with classic denim. The most effective uses of this color maintain its translucent quality rather than applying it as a solid, opaque hue.
Dill Green Palette: Earthy Tangy Tones for Natural Aesthetics
The fourth color making waves in Pinterest's 2025 forecast is Dill Green—a herbaceous, slightly tangy shade that bridges natural and culinary aesthetics. Pinterest describes it as "pickled perfection in a colour" and connects it to their "Terra Futura" trend—a forward-looking take on natural elements that's influencing everything from kitchen design to fashion.
Dill Green represents the evolution of the earth tone trend, moving beyond basic sage toward more specific, character-filled greens with distinctive personalities. This shift from generic to specific nature-inspired colors shows a maturing approach to bringing the outdoors in—one that appreciates the nuances and specific qualities of natural elements.
Maximize this distinctive green's impact with these strategic design approaches. Pair Dill Green with warm whites and natural wood tones to emphasize its organic quality—avoid cool whites that can make it appear artificially bright. For interior applications, this color works particularly well in kitchens and dining areas where its culinary associations enhance the space's functional identity. In fashion contexts, Dill Green acts as a sophisticated neutral when used in textured natural fabrics like linen, cotton, or silk that enhance its organic character. For brand applications, this color communicates sustainability, craft, and attention to detail—making it ideal for businesses wanting to emphasize these values. Create depth by combining Dill Green with varying shades of the same color family rather than high-contrast combinations—think monochromatic layering with olive, sage, and forest greens for sophisticated dimension. When using digitally, slightly desaturate this color to maintain its earthy quality across different screens and devices.
Alpine Oat Palette: Neutral Foundation Colors That Ground Any Design
Completing Pinterest's 2025 color forecast is Alpine Oat—a warm, creamy neutral that provides the perfect balance to the more distinctive trending colors. Pinterest describes this shade as "your new neutral" that channels trends like "Moto Boho" with its focus on layered textures and that "perfectly poured latte moment".
What sets Alpine Oat apart from previous neutral trends is its distinct warmth and subtle texture—unlike the flat beiges or cool grays of past seasons. This color reflects the continued shift toward comforting, hospitable environments that feel lived-in rather than austere. As a foundational element, it allows the other trending colors to shine while creating a cohesive, grounded aesthetic.
Build effective neutral foundations with these Alpine Oat implementation strategies. Use this warm neutral as a base that allows other colors from the 2025 palette to shine—particularly effective with Cherry Red and Dill Green accents. For large surface applications like walls, look for paint formulations with subtle texture or slight variations to avoid flatness—a hallmark of this trend is dimension rather than uniformity. In textiles, seek out natural fibers with visible weave or texture in this color family—bouclé, linen, and raw cotton all enhance Alpine Oat's inherent depth. Layer multiple shades within this neutral family (cream, oat, warm taupe) rather than using a single flat tone throughout a space, creating sophisticated depth through subtle variation. For digital applications, Alpine Oat makes an excellent background color that's easier on the eyes than stark white while still providing clean readability for text. When combining with the other trending colors, maintain Alpine Oat as approximately 60-70% of the visual field to create proper balance and prevent overwhelm.
Integrating Trending Palettes: Practical Applications for Every Space
The true power of Pinterest's 2025 color forecast lies not in using individual colors in isolation but in understanding how they work together to create cohesive, contemporary palettes. These colors weren't selected randomly—they form an intentional color story that reflects our collective design consciousness shifting toward warmth, expression, and natural sophistication.
For the most effective application, consider how these colors can be integrated into existing spaces rather than requiring complete overhauls. Start small with textiles, accessories, or digital elements that incorporate these hues, gradually building a cohesive look that feels current without being overly trend-driven.
Apply Pinterest's trending palette effectively with these practical implementation techniques. Start with the 60-30-10 rule—use Alpine Oat for 60% of your space or design as a foundation, add Dill Green or Aura Indigo for 30% as secondary elements, then incorporate Cherry Red for the final 10% as accent touches. For seasonal adaptability, use removable elements like pillows, artwork, or decorative objects in the more distinctive trending colors that can be rotated as seasons change. Create a transitional palette by starting with your existing color scheme and identifying which of the five trending colors complements it most naturally—then introduce that color first before exploring additional palette elements. For digital applications, use these trends in gradient form rather than as flat colors to create more dimensional, contemporary visual effects. Remember that these colors work particularly well in combination—Cherry Red with Alpine Oat, Butter Yellow with Dill Green, and Aura Indigo with subtle touches of all the others. The most sophisticated applications don't use all five colors at once but rather thoughtfully select two or three to create focused, intentional combinations.
The Evolving Color Landscape of 2025
Pinterest's color forecast reveals a significant shift in our collective visual preferences, moving toward warmer, more expressive palettes after years of cool minimalism. These five colors—Cherry Red, Butter Yellow, Aura Indigo, Dill Green, and Alpine Oat—tell a story about our evolving relationship with our spaces and ourselves, reflecting desires for comfort, playfulness, and natural connection.
What makes these trends particularly accessible is their versatility across different applications. Whether integrated into home decor, fashion, digital design, or product development, these colors can be adapted to various aesthetics and price points, making them democratic trends that anyone can participate in according to their own style and budget.
As these Pinterest-approved palettes continue to gain momentum throughout 2025, expect to see creative interpretations across various industries and applications. The most successful adaptations will be those that thoughtfully integrate these colors into existing environments in ways that feel personal and intentional rather than blindly trend-driven.